advanced suite EN

Easily control and analyse Digital Marketing

The advanced suite is your platform for bundling various marketing solutions in the programmatic advertising segment. It creates an interface to the most important Supply Side Platforms (SSP) for scalable purchasing. Choose between Managed or Self Service and effortlessly create your own campaigns and control and analyze them at any time, according to your needs.
Element 7@2x

A single login for
all marketing solutions

Overview of all
key figures and metrics

Near Real Time
Reporting

self oder managed service

Choose between
Self & Managed Service

All solutions in one place

DSP

Create and control your campaign for programmatic buying

A Demand Side Platform (DSP) sets the foundation for programmatic ad trading via real-time bidding. This is where you set up your campaigns according to your targets and keep an eye on success at all times. Our self-developed Real Time Bidder offers you access to a large number of SSPs in order to dynamically scale the fully automatic purchase of advertising space and advertising inventories.
 

 
 

Bidder from own in-house development
more than 18 targeting categories customisable
SSP connection to AdX, YieldLab, Ströer, Twiago
Display, Native & HTML
Billing by CPM
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DMP

Use categorized customer data to place individualized ads

Our Data Management Platform (DMP) is the central solution for collecting, managing, analyzing and organizing user data. Together with intent and interest data, this behavioural and profile data forms the basis for personalised advertising that is precisely tailored to the needs of the user. Use our database with already categorized data to create and manage your individual target groups!
 

 
 

fast creation of qualified 1st party user profiles
optimize Real Time Bidding for intent and interest
flexibly adapt and improve ongoing campaigns
24/7 service via help center, chat or telephone
One Tag Solution

Save time and money through the advanced tag and bet on flexible campaign control

With our One Tag Solution, we expedite the control of programmatic campaigns by being able to quickly adjust tags in the background. Once integrated into your website code, the tag container takes over any function for measuring and collecting user data, depending on the advertising campaign. This simplifies the analysis and allows you to react faster to new market developments.
 

 
 

flexible campaign control according to campaign objective
high user-friendliness due to short loading times
simple one-time integration into the source code
less effort and costs due to automated tag control
Ad Serving

Upscale your advertising media with our self-developed ad server

Our ad server supports all ad formats such as video, HTML5 and GIF. It allows a fast delivery of banners without affecting the performance of your website. In addition, the size of the advertising media adapts responsively to all devices. In the case of retargeting campaigns, the content of the ad can be adapted dynamically and user-specifically.
 

 
 

fast delivery via global Content Delivery Network (CDN)
no delay or impact on website performance
highest safety standards (TLS/HTTPS/HTTP/2)
White Label possible (SaaS)

The most advanced platform for scalable, programmatic campaigns

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